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A Year in the Life...
The Edmonton Economic Development Corporation (EEDC) is a long standing advocate for United Way. They show their support in many ways but what is unique to them is their ability to take the campaign season to another level. The EEDC are so passionate about United Way they choose to raise funds and awareness all year round!
With a mixed demographic of employees who range from contract workers to part-time students, it can be challenging to host a traditional employee pledge campaign. Their commitment to a year-round campaign comes from seeing the benefits to the organization and their employees. Having special events to raise awareness and funds not only raises dollars for our community but also improves and strengthens employee morale.
Using that year round momentum, the EEDC, quite frankly, blew their campaign out of the water this year. Their focus and determination was unwavering and even during a year with economic uncertainty they managed to almost double their campaign results from the previous year! Congratulations!
It is safe to say the EEDC never forgets the FUN and FOOD in their campaign season. Their Cheesecake, Truffle, and Chocolate bars/treats sales throughout the year balance nicely with their Pancake breakfast. For more added fun they host a few 50/50 drives for the staff along with the tried and true "Be Seen in Jeans" and Penny drives. No matter what the event, the EEDC United Way Committee knows their staff and what works.
Well done EEDC and congratulation on a successful campaign!
